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# 125240
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Contemporary Cases in South African Marketing

Author :  R. Abratt

Product Details

Country
South Africa
Publisher
Van Schaik Publishers, Pretoria, South Afrcia
ISBN 9781869285845
Format HardBound
Language English
Year of Publication 2010
Bib. Info 133p.;
Shipping Charges(USD)

Product Description

A collection of case studies focusing on various critical aspects of marketing across a broad spectrum of both local and international industries. Includes questions that highlight the important aspects of each case. Facilitator's guide available on request.

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